The top flight's iconic lion logo has undergone a makeover which will be implemented from the start of the 2016-17 season
The Premier League has revealed a new-look logo which will be used from the start of the 2016-17 season.
The division's lion icon has been the face of England's top flight since its launch in 1992 but has undergone a makeover to give it a fresh, modern look.
All 20 clubs in the top flight have also agreed a new centralised sponsorship strategy, meaning the league will no longer have a named sponsor.
Barclays have opted not to renew their £40 million-a-year deal, which expires at the end of the season, with a host of secondary partners set to replace them.
As a result the division will be known simply as 'the Premier League' as of August.
Source : Visit This SiteThe Premier League has revealed a new-look logo which will be used from the start of the 2016-17 season.
The division's lion icon has been the face of England's top flight since its launch in 1992 but has undergone a makeover to give it a fresh, modern look.
All 20 clubs in the top flight have also agreed a new centralised sponsorship strategy, meaning the league will no longer have a named sponsor.
Barclays have opted not to renew their £40 million-a-year deal, which expires at the end of the season, with a host of secondary partners set to replace them.
As a result the division will be known simply as 'the Premier League' as of August.
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